Smallpools & Circa Waves Comparison

While analysing Smallpools’ music video for Dreaming, I looked into the background of the band themselves. In fact Circa Waves and Smallpools are marketed in very similar ways. The promotional images below are a strong indicator of this:       This similarity indicates the products of Smallpools will be a suitable inspiration for my construction … More Smallpools & Circa Waves Comparison

Who Are My Audience?

After conducting research into audiences and audience theory (Posts: Audience Theory: Hall’s Reception Theory, Audience Theory: The Hypodermic Needle Theory, The Diffusion of The Law of Innovation) I am now able to determine my audience. The audience for the band, and thus my music video and promotional material, are usually male, although many are female, of an age … More Who Are My Audience?